Sony BRAVIA 7 II 4K Ultra HD Smart TV - 50 Inch - Black



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The Sony BRAVIA 7 II 50-inch Smart TV is designed for film enthusiasts and serious gamers who demand cinematic picture quality and responsive performance. Powered by the AI-driven XR Processor and featuring True RGB Backlight Master Drive Pro technology, it delivers exceptional contrast and lifelike depth. While it offers a premium, immersive home theater experience, the compact 50-inch size may be insufficient for those with large living rooms looking for a massive theater-style display.
| Colour | Black |
|---|---|
| Display Type | 4K Ultra HD |
| Screen Size | 50 |
| Series | BRAVIA 7 II |
| Model Part Number | K50XR75M2PB.UKA |
| Brand | Sony |
Yes, it supports Google Assistant, allowing you to control your TV and smart home devices using your voice.
The True RGB Backlight Master Drive Pro provides excellent peak brightness, making it effective even in well-lit environments.
Yes, the television supports Bluetooth connectivity for wireless audio output.
Yes, the TV supports Variable Refresh Rate (VRR) to provide smooth, tear-free gaming experiences.
While all ports support standard input, some ports are specifically designated for HDMI 2.1 features like 4K 120Hz; check the labels on the back of the TV.
Restart your router and ensure the TV's date and time settings are correct under system menus.
Navigate to Picture Settings and reset to 'Standard' or 'Cinema' mode to restore Sony's calibrated factory defaults.
Ensure the device is plugged into a dedicated HDMI 2.1 port and that 'Enhanced Format' is enabled in the External Inputs menu.
Setting up the TV involves standard VESA mounting if you are wall-mounting the device, or attaching the included pedestal stand for tabletop use. Ensure you use HDMI cables certified for 4K 120Hz (HDMI 2.1) to fully utilize the TV's gaming capabilities.
For optimal care, use a soft, dry microfiber cloth to clean the screen. Avoid using harsh chemical cleaners or abrasive materials, which can damage the anti-reflective coating. Keep the unit away from direct heat sources and ensure the area behind the TV has adequate ventilation to maintain performance during long viewing sessions.