L'Oréal Professionnel Majirel Permanent Hair Colour 50ml is a beloved product from L'Oreal Professional. This iconic range offers over 100 on-trend shades, providing 100% white coverage and up to 3 levels of lift. Its advanced formula, enriched with Incell and Ionene G, protects the hair fibre, delivering rich and intense colour from roots to ends. Expect hair to be 45% more conditioned, glossy, and soft to the touch after colouring. The product comes in new, stylish, and recyclable packaging. Average development time is 35 minutes, depending on hair treatment, thickness, length, and quality.