The Color Wow Root Cover Up is for anyone with colored hair, especially red shades, looking for a quick and effective way to hide visible root regrowth or thinning areas between salon appointments. Its key benefit is instantly camouflaging roots and seamlessly blending with your existing hair color, refreshing your look in minutes. However, it's important to remember this is a temporary cosmetic solution, not a permanent hair dye.
Instant Root Camouflage: Provides immediate coverage for visible root regrowth.
Seamless Color Blending: Uniquely formulated powder blends effortlessly with your existing hair color for a natural look.
Natural Finish: Adheres to hair without feeling sticky, oily, or stiff, ensuring a soft, natural texture.
Targeted for Red Shades: This specific variant is designed to perfectly match and enhance various red hair colors.
Quick & Easy Application: Enables a fast touch-up solution for busy schedules.
Extends Salon Visits: Helps maintain a fresh look, allowing you to space out your professional color treatments.
Immediate Results: Provides instant coverage, perfect for last-minute touch-ups.
Natural Look and Feel: Formulated to blend without residue or a greasy feel.
Simple Application: Easy to apply, even for beginners, requiring no special skills.
Cost-Effective: Helps prolong the time between expensive salon visits.
Versatile Use: Can also be used to make thinning areas appear fuller.
Temporary Solution: Washes out with shampoo, requiring reapplication after each wash.
Potential for Transfer: While it adheres well, excessive touching or harsh weather (heavy rain) might cause slight transfer.
Limited to Root/Thinning Coverage: Not designed for full hair coloring or significant color changes.
Shade Matching: Requires careful selection to ensure a perfect match with your hair color.
Immediate Results: Provides instant coverage, perfect for last-minute touch-ups.
Natural Look and Feel: Formulated to blend without residue or a greasy feel.
Simple Application: Easy to apply, even for beginners, requiring no special skills.
Cost-Effective: Helps prolong the time between expensive salon visits.
Versatile Use: Can also be used to make thinning areas appear fuller.
Temporary Solution: Washes out with shampoo, requiring reapplication after each wash.
Potential for Transfer: While it adheres well, excessive touching or harsh weather (heavy rain) might cause slight transfer.
Limited to Root/Thinning Coverage: Not designed for full hair coloring or significant color changes.
Shade Matching: Requires careful selection to ensure a perfect match with your hair color.
The Color Wow Root Cover Up is designed for precise, on-the-go touch-ups. Its finely milled powder clings to individual hair strands, creating an optical illusion of consistent color and density. This makes it ideal for:
Hiding Regrowth: Perfect for concealing lighter or gray roots growing in on darker red hair, or darker roots on lighter red shades.
Camouflaging Thinning Areas: Applied directly to the scalp where hair is sparse, it can reduce the contrast between scalp and hair, making hair appear thicker and fuller.
Freshening Up Hairlines: Great for tidying up hairlines or parts before an important event or meeting.
Application Tips for Optimal Performance:
Ensure Hair is Dry: For best adherence and a smooth finish, always apply to dry hair.
Load Brush Sparingly: Dip the smaller end of the brush into the powder, picking up a small amount.
Targeted Application: Use the small end of the brush for precise application along the part line and hairline. For larger areas or thinning spots, use the larger end.
Gentle Strokes: Apply with short, light strokes directly onto the roots or scalp, working from the scalp outwards.
Layer for Intensity: If more coverage is needed, build up the color with additional light layers rather than applying a large amount at once.
Blend Thoroughly: Lightly brush through with a clean brush or comb to blend the powder seamlessly with your existing hair.
The Color Wow Root Cover Up comes ready for immediate use. No prior setup or mixing is required. Simply open the compact and use the included brush applicator.
Hair Type: Compatible with all hair types (fine, thick, curly, straight).
Hair Color: Specifically formulated for red hair tones, ensuring a natural blend. Also compatible with color-treated or natural hair.
Age Group: Suitable for adults.
Gender: Designed for universal use.
Storage: Store the compact in a cool, dry place with the lid tightly closed to prevent the powder from drying out or clumping.
Cleaning: If the applicator brush becomes soiled with oils or other products, gently wash it with mild soap and water, then allow it to air dry completely before returning it to the compact. Avoid getting water inside the powder compact itself.