The Color Wow Root Cover Up in Grey is designed for adults seeking a quick and effective solution for concealing visible grey roots and regrowth. Its innovative powder formula allows for seamless coverage in under a minute, dramatically extending the time between salon visits. While highly effective and easy to apply, optimal results depend on selecting the correct shade and applying it with precision.
Instant Root & Regrowth Coverage: Quickly conceals visible grey roots and regrowth for immediate touch-ups.
Seamless, Natural Blend: Features a variety of pigments and reflective properties to ensure a natural look that seamlessly blends with your existing grey hair color.
Non-Sticky, Non-Oily Formula: Pigments adhere to hair without feeling greasy, sticky, or dulling its natural shine.
Water-Resistant: Engineered to withstand moisture, ensuring coverage lasts through humidity, sweat, and light rain until your next shampoo.
Extends Color Life: Helps to dramatically lengthen the time needed between hair coloring or highlighting appointments.
Free From Undesirables: Formulated without waxes or traditional dyes for a clean application.
Cruelty-Free: Manufactured by a brand committed to not testing any of its products on animals.
Fast and easy application, delivering perfect results in under a minute.
Mess-free powder formula.
Provides natural-looking, seamless coverage that blends well.
Water-resistant, ensuring durability until shampoo.
Significantly extends the time between professional color treatments.
Cruelty-free brand commitment.
Requires careful shade matching for optimal blend.
Temporary solution, washes out with shampoo.
May transfer if touched excessively before setting or if too much product is applied.
Fast and easy application, delivering perfect results in under a minute.
Mess-free powder formula.
Provides natural-looking, seamless coverage that blends well.
Water-resistant, ensuring durability until shampoo.
Significantly extends the time between professional color treatments.
Cruelty-free brand commitment.
Requires careful shade matching for optimal blend.
Temporary solution, washes out with shampoo.
May transfer if touched excessively before setting or if too much product is applied.
The Color Wow Root Cover Up excels at providing an immediate, temporary solution for visible grey roots. Its finely milled powder and specialized applicator allow for precise targeting of regrowth areas, such as along the hairline, at the part, or around the temples. The formula effectively adheres to the hair strand, creating a natural-looking blend that feels lightweight and non-greasy.
How to Use for Optimal Performance:
Prepare Hair: Ensure your hair is completely dry and styled as usual before application.
Load Brush: Open the compact and gently rub the applicator brush against the product to pick up a small amount of powder.
Apply to Roots: Starting at the scalp, apply the powder directly onto the visible grey roots using short, gentle strokes. Focus on the areas needing coverage.
Blend Seamlessly: Blend outward slightly to ensure smooth integration with your existing hair color. Use a light hand to avoid over-application.
Build Coverage: Apply more product as needed, building up coverage gradually until the desired grey concealment is achieved. Avoid applying too much at once.
This product is an invaluable tool for quick touch-ups before events, daily maintenance to extend the life of your hair color, or for anyone wanting to disguise new grey growth between salon visits without the time commitment of a full dye. Its 'photo retouch' effect helps maintain a polished look effortlessly.
Applying Color Wow Root Cover Up is designed to be quick and easy. For best results, ensure your hair is completely dry before beginning. Use the included dual-ended brush; the smaller end is ideal for precise application at the hairline, and the larger end for broader areas. Gently press the powder onto the grey roots, working from the scalp outwards. Build coverage gradually for the most natural and undetectable finish.
This 'Grey' shade is specifically formulated for individuals with grey hair. Its innovative formula, which includes a variety of pigments and reflective properties, is designed to blend seamlessly with a wide assortment of natural grey tones. It is compatible with all hair types and textures, and can be used on both natural and color-treated hair to cover regrowth.
The Color Wow Root Cover Up is water-resistant, meaning it will stay in place through humidity, sweat, and light rain without streaking or running. However, it is a temporary solution and is designed to last only until your next shampoo. To remove the product, simply wash your hair with your regular shampoo. Store the compact in a cool, dry place, away from direct sunlight, to maintain product integrity.