New Balance 740 Trainers - Beige - 10

The New Balance 740 is a reliable, fan-favourite classic that makes a highly anticipated comeback,...

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Full details

The New Balance 740 Trainers are designed for active children who need a blend of retro-inspired style and reliable, everyday comfort. Paying homage to the early 2000s, these trainers utilize a breathable mesh construction and supportive overlays to keep feet comfortable during school or play, though users should note that the mesh material may require more frequent cleaning when exposed to muddy outdoor environments.

All features

GenderUnisex
Age Groupkids
ColourBeige
Shoe TypeTrainers
Child Shoe Size UK10
Series740
BrandNew Balance

Extended Product Information

FAQs

Are these shoes machine washable?

It is generally recommended to clean these trainers by hand with a soft cloth to protect the materials and structural adhesives.

Are they suitable for sports like soccer?

These are casual lifestyle trainers and are not designed for high-impact contact sports or specific athletic requirements.

Does the mesh material keep water out?

No, the mesh is designed for breathability and will allow water to pass through if walking in heavy rain.

Are the sizes listed in UK sizing?

Yes, this model uses standard UK children's sizing for accurate fit.

Can these be worn year-round?

They are ideal for spring, summer, and autumn, though they may be too breathable for very cold or wet winter conditions.

Troubleshooting

Shoes are scuffed or marked on the surface

Use a soft brush or cloth with a gentle leather-safe cleaner for the overlays, and a very mild soap-water mix for the mesh sections.

Insole feels compressed or uncomfortable

The included insoles are removable; consider replacing them with orthotic inserts if your child requires specific arch support.

Laces constantly coming untied

Double-knot the laces or replace them with a slightly textured flat lace for better grip.

Pros and Cons

Pros

  • Excellent breathability due to mesh materials
  • Stylish, timeless early 2000s design aesthetic
  • Provides reliable structural support for active kids
  • Versatile design suitable for everyday school or play

Cons

  • Mesh material can trap dirt more easily than leather
  • Limited to casual use rather than high-performance sports
  • Light-colored variants may show scuffs and stains more readily

Setup, Compatibility & Care

To ensure the longevity of your New Balance 740 trainers, follow these care steps:

  1. Cleaning: Wipe down the mesh and synthetic overlays with a soft, damp cloth. For tougher stains, use a mild, diluted soap solution.
  2. Drying: Always air dry at room temperature. Never place these shoes in a tumble dryer, as heat can damage the adhesives and structural integrity of the mesh.
  3. Deodorizing: Remove the insoles if needed and use a sneaker-safe deodorizing spray to keep them fresh.
  4. Storage: Store in a cool, dry place away from direct sunlight to prevent colour fading.