PROFESSIONAL RESULTS: Jerome Russell Permanent Lightest Blonde Hair Dye gives professional salon-quality results - covering up to 100% of greys for rich, vibrant light blonde hair HAIR CARE: This permanent hair dye is professionally formulated with Brazil Nut Oil for natural depth & shine with ultimate colour retention - made for self care PURE HAIR COLOUR: Our lightest blonde hair colour is a high-performing formula that results in a vibrant blonde shade every time KIND TO YOUR HAIR: This permanent lightest blonde hair dye is free from Ammonia & PPDs - beauty products that are gentle on your hair & scalp WHAT’S INCLUDED: Our Bblonde Lightest Blonde Hair Dye includes an instruction leaflet, deep conditioning treatment, barrier cream & gloves