Experience pure colours in Real 4K and astounding detail with the LG NanoCell AI 50 inch 4K Smart TV. Powered by LG's 7 AI Processor, it enhances visuals with 4K Upscaling and AI Brightness Control, while AI Sound Pro delivers an immersive virtual 9.1.2 channel surround sound. Filmmaker mode reproduces the cinematic atmosphere, and Game Optimiser options elevate the gaming experience. The webOS smart platform provides access to a vast array of top streaming services, with effortless interaction through voice control. Enjoy stunning realism and incredible detail thanks to 4K UHD resolution with High Dynamic Range, supporting HDR10 & HLG for expanded colour and contrast. LG NanoCell technology ensures picture precision and natural colour reproduction. Game Optimiser & ALLM modes are ideal for gamers. The smart webOS Platform includes AI-driven services like AI Chatbot and Voice ID for personalized recommendations and assistance.