Inspired by our seven-decade archive, the Blue Bell collection elevates denim, bringing craftsmanship, exceptional materials and a contemporary edge to iconic pieces. Named after Blue Bell Inc., the early twentieth-century company that launched Wrangler in 1947, each piece carries the history of the denim that came before it. The original cowboy cut. Designed with a regular waist, thigh and knee with a slight opening for a great fit over your boots. The 13MWZ Cowboy Cut® jeans have served the cowboys and rodeo riders of Western America since way back in 1947 – and they’re still going as strong today as they did when they were first designed by 'Rodeo Ben' Lichenstein. We’ve stayed true to the original with their five-pocket design, iconic ‘W’ stitching and 7 belt loops to keep your belt where it needs to be. The branded leather patch throws it back to our beginnings, bringing our signature style to a jean you’ll love and live in forever. The original fit with a mid-rise.