Apivita Frequent Use Gentle Daily Shampoo, 75 ml, Shampoos for Women. To keep your hair healthy, shiny and vibrant, regular hair washing is important. This Apivita shampoo effectively removes dirt, grease, styling and cosmetic product residues from hair and scalp, leaving you with a feeling of freshness and cleanliness. It prepares your hair and scalp for further care and supports the effects of its active ingredients. The shampoo washes hair and cleans the scalp, regenerates and nourishes hair, moisturizes intensely, leaves hair soft, and perfumes gently. It is formulated without sulphates. To use, apply an appropriate amount of shampoo to wet hair, lather, and rinse thoroughly. Repeat if necessary. For best results, follow up with other products from the same range.