Ideal for fine to medium hair experiencing thinning, the Invati Ultra Advancedâ„¢ Exfoliating Shampoo is designed to remove excess oil and product build-up, all while visibly thickening the strands. The gentle formula utilises salicylic acid derived from the wintergreen plant to provide an all-over detox, transforming into a light, frothy lather to help lift impurities from the hair and scalp. When used as part of the four-step Invati Ultra Advancedâ„¢ routine, the shampoo minimises the risk of breakage and promotes a fuller, shinier appearance. Complete with a serene lavender, vanilla, clary sage and sandalwood fragrance. Made with 95% naturally-derived ingredients. Reduces hair loss by +77%* while increasing overall hair fullness by +11%**, feels like you have 11,000 more hairs on your head*** *Reduction in hair loss due to breakage, from repeat grooming test on tresses after use of Invati Ultra Advanced System **Ex vivo testing after using the Invati Ultra Advanced 5 Step System ***On average, people have 100,000 stands of hair on the head