The New Balance 740 sneaker takes cues from early 2000s design, updated with modern comfort and clean detailing. Featuring an ABZORB midsole for impact absorption and all-day support, it’s built for both movement and everyday wear. A woven 'N' logo and layered textures add depth to the look. Retro-inspired, reworked for today’s trendsetters. Mesh Upper, ABZORB Midsole, Lace-Up, Woven ‘N’ Logo, Branded Label, Product Code: U740GB2. The 740 sneaker sees New Balance delve into the archives to reimagine a classic silhouette, look to this latest iteration for a finessing touch of sporty heritage. Low padded collar, Branding to tongue, side & rear, Mesh uppers, ABZORB midsole absorbs impact through a combination of cushioning and compression resistance, Reflective accents, Item code: U740GB2.