This all-in-one lip plumper, gloss and balm drenches lips in a sheer wash of color and shine while plumping the appearance of lips. The juicy, non-sticky formula is infused with blueberry, watermelon and pomegranate extracts. It imparts a cooling sensation and invigorating tingle upon use that gives you a smooth, glossy, and plumped-up pout. The clean, click-up design makes it easy to apply, so you can pucker up to glass-like sheen and plumper-looking lips. All e.l.f. products are made from skin-loving ingredients you want, minus the toxins you don’t—all at good-for-you prices. All e.l.f. products are 100% Cruelty-Free and Vegan. This lip plumping pen is designed to plump and nourish lips, offering a glossy finish and sheer colour. Its non-sticky balm texture, featuring maracuja oil and fruit extracts, aims to moisturise and nourish lips. The click design allows for easy and precise application. Red My Mind is a red shade.