The Philip Kingsley Elasticizer Deep Conditioning Treatment is an award-winning, pre-shampoo formula designed for anyone seeking to significantly boost their hair's elasticity, moisture, and strength. Its primary benefit is to reduce breakage, leaving hair noticeably bouncy, silky, shiny, and manageable without feeling heavy. However, users should note it requires application before shampooing, adding an extra step to the hair care routine.
Super-Charged Elasticity Boost: Delivers intense elasticity to improve hair's stretch and resilience, making it less prone to snapping.
Deep Moisture and Strength: A nutrient-rich formula that deeply hydrates and fortifies each hair strand from within.
Pre-Shampoo Application: Designed to be applied before shampooing, allowing for maximum absorption and treatment without leaving residue after washing.
Breakage Reduction: Actively works to reduce the likelihood of hair breakage, promoting healthier, stronger hair over time.
Lightweight, Bouncy Finish: Leaves hair feeling soft, silky, and bouncy with a natural shine, without weighing it down or feeling greasy.
Manageability Enhancement: Improves overall hair manageability, making it easier to detangle, style, and maintain.
Significantly boosts hair elasticity and strength
Effectively reduces hair breakage and damage
Leaves hair bouncy, silky, shiny, and soft
Does not weigh hair down, maintaining natural volume
Nutrient-rich formula provides deep conditioning
Pre-shampoo application allows for intensive treatment
Requires an extra step in the hair washing routine
Specific application time (Info needed: Refer to product packaging for recommended duration)
Small 75ml size may not last long with frequent use
Significantly boosts hair elasticity and strength
Effectively reduces hair breakage and damage
Leaves hair bouncy, silky, shiny, and soft
Does not weigh hair down, maintaining natural volume
Nutrient-rich formula provides deep conditioning
Pre-shampoo application allows for intensive treatment
Requires an extra step in the hair washing routine
Specific application time (Info needed: Refer to product packaging for recommended duration)
Small 75ml size may not last long with frequent use
The Philip Kingsley Elasticizer is renowned for its ability to transform hair texture and health, particularly for those struggling with dryness, brittleness, or lack of vitality. When applied as a pre-shampoo treatment, its nutrient-rich formula penetrates the hair shaft, working to restore vital moisture and improve the hair's natural elasticity. This makes hair more resilient to styling damage, brushing, and environmental stressors.
Elasticity: Imagine a healthy rubber band – it stretches and returns to its original shape. Elasticizer works similarly for your hair, enhancing its ability to stretch without breaking. This is especially beneficial for chemically treated, heat-damaged, or naturally fine hair.
Moisture: It deeply infuses the hair with hydration, combating dryness that often leads to dullness and frizz. The result is hair that feels softer and looks more vibrant.
Strength: By improving the hair's internal structure and resilience, it reduces the incidence of split ends and breakage, leading to longer, healthier-looking hair over time.
Users typically report an immediate improvement in hair's softness and shine, with cumulative benefits like reduced breakage and enhanced manageability becoming more apparent with consistent use. It's an excellent choice for a weekly intensive boost or more frequent use if hair is severely damaged.
Before Shampoo: Apply the Elasticizer to damp hair before shampooing. For best results, dampen hair slightly and towel dry.
Even Distribution: Work the treatment into mid-lengths and ends, paying extra attention to any damaged areas. You can comb it through to ensure even coverage.
Massage In: Gently massage into your hair and scalp.
Leave On: Leave on for a minimum of 10-20 minutes. For an intensive treatment, you can leave it on overnight (protecting bedding with a towel) or cover with a shower cap and apply heat (e.g., from a hairdryer) for deeper penetration.
Rinse Thoroughly: Rinse the Elasticizer completely out of your hair before shampooing. Follow with your regular shampoo and conditioner routine.
This treatment is suitable for all hair types, including color-treated, chemically processed, fine, thick, oily, or dry hair. Its unisex formulation and adult age group targeting ensure broad applicability.
Store in a cool, dry place, away from direct sunlight.
Ensure the cap is tightly closed after each use to maintain product efficacy.
For external use only. Avoid contact with eyes.