This guide is for anyone seeking a vibrant, comfortable matte red lipstick. The L'Oreal Paris Colour Riche Matte Lipstick in shade 640 offers a bold, rich colour combined with a moisturising feel thanks to camellia and jojoba oils, ensuring long-lasting wear. A key tip is to always check the Period After Opening (PAO) symbol on the packaging to ensure product freshness and efficacy after initial use.
Bold Matte Finish: Delivers an intense, non-shiny, sophisticated matte look.
Moisturising Formula: Enriched with camellia oil and jojoba oil to prevent dryness, providing a comfortable wear experience.
Long-Lasting Colour: Formulated for extended wear, ensuring your lip colour stays vibrant throughout the day.
Rich Pigmentation: Provides a high-impact, true-to-shade red colour in a single swipe.
Shade 640 Red: A specific, classic red shade designed for a striking statement.
Intense Matte Look: Achieves a sophisticated and bold matte finish.
Comfortable Wear: Enriched oils help prevent the common drying sensation associated with matte lipsticks.
Vibrant, Rich Colour: Delivers strong colour payoff with a single application.
Long-Lasting: Designed to stay on for an extended period.
Requires PAO Check: Users must monitor the Period After Opening symbol for product expiry, which is a common but important maintenance step.
Potential for Transfer: Like most lipsticks, may transfer slightly, especially after eating or drinking.
Specific Shade: Red 640 is a specific hue; users may need to test to ensure it complements their skin tone.
Intense Matte Look: Achieves a sophisticated and bold matte finish.
Comfortable Wear: Enriched oils help prevent the common drying sensation associated with matte lipsticks.
Vibrant, Rich Colour: Delivers strong colour payoff with a single application.
Long-Lasting: Designed to stay on for an extended period.
Requires PAO Check: Users must monitor the Period After Opening symbol for product expiry, which is a common but important maintenance step.
Potential for Transfer: Like most lipsticks, may transfer slightly, especially after eating or drinking.
Specific Shade: Red 640 is a specific hue; users may need to test to ensure it complements their skin tone.
The L'Oreal Paris Colour Riche Matte Lipstick in 640 delivers a striking red hue with a comfortable matte finish. For best results, ensure your lips are smooth and hydrated before application.
Prep Your Lips: For a flawless matte look, gently exfoliate your lips to remove any dry skin. Apply a thin layer of lip balm, allow it to absorb for a few minutes, then blot off any excess before applying lipstick.
Define with Liner: For precision and to prevent feathering, outline your lips with a matching red lip liner. You can also fill in your entire lip with the liner for an even more intense and long-lasting base.
Apply Evenly: Start applying the lipstick from the center of your upper lip, following the natural curve of your mouth. Then, glide it across the entire bottom lip.
Blot and Reapply (Optional): For maximum wear, gently blot your lips with a tissue after the first application and then apply a second thin layer. This can help set the colour.
This lipstick is designed for events, daily wear, or any occasion where you want a bold, long-lasting red lip. Its enriched formula helps maintain lip comfort throughout wear, minimizing the dry feeling often associated with matte finishes. While it's long-lasting, heavy eating or drinking may require a touch-up. The rich pigment ensures the colour remains vibrant for hours.
The L'Oreal Paris Colour Riche Matte Lipstick requires no complex setup. Simply remove the cap and twist up the product for application.
This lipstick is universally compatible with all skin types and tones. The shade Red 640 is a classic red, suitable for a wide range of complexions. It can be paired with various lip liners, primers, and glosses (if a less matte finish is desired).
Cap Securely: Always replace the cap firmly after each use to prevent the lipstick from drying out, getting damaged, or collecting dust.
Storage: Store the lipstick in a cool, dry place, away from direct sunlight and extreme temperatures (heat can melt it, cold can make it too hard to apply smoothly).
PAO Symbol: Pay attention to the Period After Opening (PAO) symbol, typically a jar icon with a number (e.g., 12M for 12 months). This indicates how long the product is safe to use after it has been opened. Discard the product once this period has passed to ensure hygiene and performance.
Cleaning: If the bullet becomes slightly dirty, gently wipe the surface with a clean tissue. Avoid using water or harsh chemicals directly on the lipstick.