Uoma Say What?! Foundation is the multi-award winning, game-changing foundation, available in a ground-breaking 51 shades and uniquely formulated to meet your skin’s needs. This first-of-it’s-kind second skin creation delivers a customized, longwear, vibrant-matte finish with nourishing hydration. Powered by Biomimicry pigments, Say What?! Foundation “thinks like your skin” for a skin-like, blurring finish. It offers hydrating, buildable coverage and is fragrance-free with a long-lasting vibrant matte finish.