Introducing the NEW ghd Chronos Max - Wide Plate Hair Straightener, designed for faster styling and lasting results. Its cutting-edge HD motion-responsiveTM technology, now in a wide plate design, transforms long, thick, and curly hair in just one stroke for styles that last 24 hours without extreme heat damage. The 2X more responsive technology ensures an optimal styling temperature of 185°C is maintained, adapting to your styling movements. Experience up to 90% more shine, 2.5X less frizz, and up to 2X more breakage protection. The 85% larger close-edge plates allow for styling large sections quickly and precisely, getting closer to the roots for perfect results from root to tip. Achieve up to 3X straighter hair in one stroke for a professional finish. Key Features: Ideal for long, thick & curly hair with 85% larger plates than ghd gold. 3X faster HD styling in one stroke. Styles that last all day long (24hrs). Maximised styling control with close-edge plates for root-to-tip styling. Optimum styling temperature of 185°C for all hair types. Versatile styling - straighten, curl, or wave. Smart sleep mode for peace of mind. UK's #1 Straightener Brand since 2001.