Crest Pro-Health Advanced Toothpaste offers 100% whole mouth protection and 24-hour anti-bacterial protection. It aids in the prevention of cavities, helps prevent gingivitis, and controls plaque bacteria. This toothpaste builds increasing protection against painful sensitivity of the teeth to cold, heat, acids, sweets, or contact. It also protects against acid erosion effects and whitens teeth while freshening breath. Dentist-designed and clinically proven for its benefits on plaque, gingivitis, and sensitivity.