Shape It Up: This hair fiber wax has the ability to shape your style with a low-medium hold. Low-Shine Finish: Gives your hair some texture for a more natural-looking finish. Manly Scent: Smell like vacation with the scent of coconut and tropical wood. Barbershop Quality: Inspired by barbers and crafted for barbershop-quality results. Be Amazingly Mansome: Feel like you just left the barbershop. The hold is pliable, low-to-medium hold is all about giving you the ability to shape and reshape your most handsome look. This formula - scented with the coconut-y vibes of a tropical island - dries down to a low-shine finish which gives you the natural, textured looking style of a highly paid model. Run a little through your damp or dry hair, and you're good to go.