The Joico Defy Damage Protective Shield is a damage defense hero against the harsh effects of daily styling and exposure to UV and environmental pollution. It helps prevent damage and guards against color fade for beautiful, vibrant, healthy-looking hair. Used prior to styling, hair is fortified inside and out. Cutting-edge technology, merged with powerful protectants, join forces to create hair that's brilliantly resilient and healthy-looking. Key features include NEW SMART RELEASE TECHNOLOGY, a liposome delivery system that continuously releases a trifecta of healthy-hair ingredients - Rosehip Oil, Arginine, and Keratin to help repair, strengthen, and protect hair from daily styling. PROTECTIVE LIPID, found in healthy hair, acts as the first line of defense against thermal, chemical, styling, and UV damage. MORINGA SEED OIL, rich in antioxidants, Vitamins A and E, Zinc, and Silica, helps boost shine and softness. ARGININE, a smart-bonding molecule, helps strengthen hair bonds and encourage bond renewal. Results are visible with the very first application. It is a leave-in treatment designed to guard against the effects of daily heat styling, UV exposure, and environmental pollution that can lead to dull hair.