The Color Wow Dream Filter is a pre-shampoo spray designed to reveal and protect optimal hair color by collecting and lifting off minerals from strands. It effectively filters out minerals commonly found in city and well water that diminish the clarity, intensity, and beauty of your hair color. This breakthrough treatment acts like a magnet, extracting color-distorting elements, metals that interfere with color processing, and minerals that leave a dulling film, causing hair to feel stiff, coarse, and rough. Color Wow is a cruelty-free brand committed to not testing on animals. Enjoy a hair refresh as this treatment visibly detoxes and exfoliates strands, sloughing away potentially damaging minerals from hard water like copper, iron, magnesium, and calcium. These minerals can attach to hair, leading to brassy tones or dulling color, especially in lightened, bleached, and blonde hair types. The gentle formula revitalizes and balances hair, optimizing vibrancy and maintaining color vitality between salon visits. It works in under 3 minutes to remove minerals that dull, darken, distort color, and coarsen texture, restoring silky suppleness. For best results, apply to dry hair before shampooing, spray evenly to saturate, wait one to three minutes, then shampoo. It also provides heat protection. Precautions: If irritation occurs, stop use immediately. For external use only. Avoid direct contact with eyes.