QUICK TAKE: Good Apple Foundation Balm broke the internet with its fast, lightweight full coverage. It gives you a natural finish for skin that looks like skin. ONE & DONE: Quickly covers everything from blemishes to discoloration to tattoos—and it lasts all day. Good Apple is non-cakey and feels like you're not even wearing foundation. Plus, it's flashback-free. SHADE MATCHING TIP: Some shades look different in the compact than on skin. Use the photos of the shade on skin to help you pick the right shade. Don't stress—returns are FREE within 60 days. JUICY DETAILS: This vegan foundation is infused with apple extract and sodium hyaluronate to help nourish and hydrate skin. It's creamy, noncomedogenic and it minimizes the appearance of pores for a smooth, healthy look. It's best for balanced to dry skin . RECYCLABLE WASN'T ENOUGH: The compact isn't just fully recyclable, it's ultra-easy to recycle—no disassembly needed. When you're done, just empty it and recycle it with plastics. TEST RESULTS In a consumer study on 32 volunteers: 97% agree Good Apple feels lightweight 94% agree Good Apple delivers buildable full coverage 94% agree Good Apple makes skin look healthy, soft & fresh 94% agree Good Apple is easy to apply MORE INFORMATION Good Apple was inspired by the “vegan glow”—the beautiful skin many get from a balanced plant-based diet. And like your vegan friend with glowing skin, this foundation gives a damn about doing good: The compact and box are fully recyclable.