Rouge Dior Forever Liquid is the first ultra-pigmented, transfer-proof Dior liquid lipstick with vibrant, ultra-matte colors that withstand contact. With striking color, the liquid lipstick doesn't settle into lip lines, fade, budge, or feather, even on fabric and masks. Rouge Dior Forever Liquid pushes the limits of long wear with an ultra-fine formula. With no heavy makeup effect for all the comfort of a bare-lip feel, the color of this transfer-proof lipstick coats the lips with a seemingly imperceptible film and unprecedented color vibrancy. Rouge Dior Forever Liquid matte lipstick ensures optimal coverage for 12 hours without compromising comfort, no matter the stresses of day-to-day life. *after allowing the product to dry for 15 minutes. ** at Dior. *** instrumental test carried out on 22 subjects.