Color Wow has pioneered a radically new type of hairspray that delivers bigger and better Texas-sized styles that has the power to hold 'em and that won't allow humidity to fold 'em. We've doubled-down on the technology by creating a rare blend of emollients for suppleness and moldability with a uniquely calibrated spray system that is less wet and less dehydrating. You can bet on this winning combination for super-sized style and hold. For sky-high style in every spray, try the Color Wow Texas Hold'em Big Hold Hairspray. Powered by advanced technology, the innovative formula combines a blend of emollients for a flexible, moldable hold, while resisting the effects of humidity. The mist features crystal clear resins that add glossy shine, while depositing 50% less alcohol than leading sprays*. The lightweight spray ensures a touchably soft finish that won't dry out your hair, keeping it fuller-looking and bouncy all day. With built-in heat and UV protection, it’s a haircare must-have for long-lasting looks. Meet your new go-to finishing spray for strong, long-lasting styles that stay put, even in high humidity. Color Wow Texas Hold 'Em Hairspray delivers extra firm hold with a radically new formula that's less wet, fast-drying, and flake-free. Ideal for all hair types, this expert high-performance spray offers a tough yet caring approach to hold and protection. This innovative formula deposits up to 50% less drying alcohol than leading sprays, helping to prevent dehydration while locking your look in place. Powered by two forms of heat protection plus UV filters, it shields hair from styling stress and sun exposure. With crystal-clear resins that won't dull or darken hair, it's safe for colour-treated strands and even extensions. Benefits of Color Wow Texas Hold 'Em Hairspray: Long-lasting, extra strong hold with up to 82% style retention in humidity** Fast-drying, flake-free finish with no residue Deposits up to 50% less alcohol than competitors* 2 forms of heat protection plus UV protection Low p H formula that's gentle on colour-treated and chemically-treated hair Safe for use on extensions Fresh, clean signature scent How to Use: Shake well. Spray onto finished style from around 10 inches away. Size: 295ml