Deeply cleanses and purifies your hair, removing mineral deposits, product build-up, chlorine, and environmental pollutants without stripping essential moisture or shine. This clarifying shampoo prepares hair for reconstruction, leaving it manageable, radiant, and ultra-clean. It features a unique chelating agent, Pentasodium Pentate, and is formulated without sulfates and parabens. Ideal for swimmers, those who frequently use styling products, or individuals exposed to hard water, it restores vibrancy and clarity. Enhanced with Bio-Advanced Peptide Complex, Essential Amino Acids, and Natural Extracts, it strengthens and nourishes hair from within. Suitable for all hair types, especially those needing a refreshing cleanse, it ensures color vibrancy is maintained. For best results, follow with a Joico K-PAK conditioner.