Rouge Allure Velvet Luminous Matte Lip Colour is a lipstick as soft and comfortable as velvet, offering an alternative to shine that dresses lips in deep colours with a real second-skin effect. The result is a matte yet luminous finish from the very first stroke. This ultra-comfortable lip colour wears like a second skin and enhances lips with pure, concentrated pigments, for an intense and long-lasting luminous finish. A jojoba oil derivative and shea butter contribute to a soft formula that instantly leaves lips feeling moisturised and supple. The lipstick is housed in the iconic black and gold click case, now available in new, modern, and sophisticated shades.