EFFECTIVE DANDRUFF PROTECTION AND PREVENTION. Up to 100% dandruff protection*, clinically proven *visible flakes, with regular use SOFT & BEAUTIFUL HAIR This formula contains 25% more conditioning agents vs regular Head & Shoulders Shampoo, leaving your hair clean and soft USE DAILY FOR BEST RESULTS Wash after wash, it improves scalp moisturization while reducing scalp issues, leaving your scalp and hair flake free MICROBIOME BALANCE FORMULA targets the root cause of dandruff by maintaining a good pH and microbiome scalp balance DERMATOLOGICALLY TESTED An ideal everyday shampoo for men and women, for any hair & scalp type