Offering up to 12 hours of comfortable wear, the Kylie Cosmetics Power Plush Longwear Foundation cushions skin with medium buildable coverage that hydrates for a satin finish and weightless feel. The vegan formula melts effortlessly across the skin to blur the appearance of pores, fine lines, texture and imperfections. Resisting sweat, humidity and water, the liquid foundation stays put from day to night, delivering an airbrushed effect that doesn’t crease or cake. Choose from 40 shades and pair with Kylie’s Foundation Brush 01 to buff and blend for a seamless result. The Kylie Cosmetics Power Plush Longwear Foundation is a hydrating, instantly smoothing foundation with medium, buildable coverage offering up to 12 hours of comfortable everyday wear. A lightweight foundation, it’s vegan formula seamlessly blends into the skin for a natural look that blurs fine lines, pores, and texture. It leaves a soft, cushiony feel with an airbrushed, satin finish that’s not too dewy, not too matte, but the perfect in between. CONSUMER RESULTS*: • 100% say it has a soft, creamy, and cushiony texture. • 100% say it offers medium, buildable coverage. • 100% say it blends seamlessly and spreads effortlessly on the skin. • 100% say it’s easily buildable without looking or feeling cakey on the skin. • 100% say it blurs and smooths the appearance of pores, fine lines, and texture. • 100% say it makes the skin looking smooth and even. • 100% say it leaves an airbrushed, satin finish. • 100% say it leaves a soft-focus effect on the skin. • 100% say it’s flexible and comfortable on the skin without feeling stiff. • 100% say it doesn’t accentuate skin texture, settle into fine lines, dry out the skin, or cling to dry patches. • 100% say it stays put without separating. • 100% say the foundation allows skin to breathe. • 95% say it’s lightweight on the skin and doesn’t feel heavy. • 95% say the foundation stays true to color and remains looking good throughout the day. *Use test under dermatological and ophthalmological control conducted with 22 women between 18 and 40 years. Product use for 4 weeks. HOW TO USE: • Apply 1-2 pumps of the foundation to the back of your hand or a makeup palette. • Evenly distribute the product around your face. • Blend with the Kylie Foundation Brush 01 to ensure your makeup stays in place for longer.