This moisturizing eye primer is designed to add depth to your look and keep eyeshadow in place for 12 hours of crease-proof wear. It features a unique creamy formula with a matte finish and provides 12 hours of smudge-proof wear time. The primer delivers a boost of moisture to your eyelids and can be worn alone or under eyeshadow to enhance intensity. Available in 6 shades ideal for all skin tones, it contains Squalane to balance and moisturize skin. Use it to create an even base, color-correct, intensify bright eyeshadow, or wear it alone for a subtle tint of matte color. The velvety formula grips makeup and creates a smooth canvas. All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan, triclocarban, and hydroquinone. All skincare is also free from sulfates. All e.l.f. products are Vegan and Cruelty Free.