Wella Koleston Perfect offers prestigious colouring results in 110 shades, leaving your locks with a distinctive glowing shine that lasts. The improved formula features ME+ technology, which reduces the risk of allergic reactions during application. With up to 5 levels of lift, hair is transformed with its natural depth and shine intact. This flexible cream is designed for a quick and easy 1:1 ratio mix, promising a smooth application that stays in place. For the ultimate salon colour, combine Koleston Perfect Colour with Wella Welloxon Perfect Developer. Key benefits include up to 100% grey coverage and up to 5 levels of lift. The mixture is easy to apply and offers significantly reduced hair damage, colour after colour. This product requires no habit change for stylists as it features the same mixing ratio, development time, and grey coverage, enhanced with easier mixing, more precise application, and an improved fragrance for a better experience.