Experience cinematic quality with this Samsung 48-inch 4K Ultra HD TV, featuring advanced OLED technology for unparalleled detail and true-to-life colours. The NQ4 AI Gen3 Processor intelligently enhances visuals and audio, while 4K AI Upscaling Pro revitalizes older content with stunning clarity. AI Motion Enhancer Pro ensures smooth motion even during fast-paced scenes, and Dolby Atmos® delivers immersive surround sound. Smart features require a Samsung Account login for access to streaming services and apps; without it, you can only access standard channels and external devices.