A color safe, Ph optimized shampoo to effectively cleanse while maintaining hair health, preventing frizz, preserving color, and enhancing shine. This Ph optimized formula helps minimize damage during washing and supports hair health and strength. Prevents tangling and frizz, preserves color, enhances shine. Microbiome certified to help maintain scalp health and preserve scalps natural microbiome. This Ph optimized formula helps reduce excess swelling of the hair cuticle during washing to help prevent damage and tangling, reduce frizz, preserve color, and enhance shine. It is formulated with the K18PEPTIDE to replenish hair during washing. This shampoo is also scalp microbiome friendly and gentle enough for every wash. Clinical Results: Results observed in a consumer test of 35 subjects after 21 days of consistent use of the DAMAGE SHIELD Ph protective shampoo: 91 percent said hair looks healthier. 91 percent said hair feels smoother. 91 percent said hair does not feel weighed down. COMPOSITION K18PEPTIDE: replenishes protein lost during washing to fortify hair. Plant Derived Surfactants: Create a gentle, high foaming cleanse without leaving buildup behind. It is gluten free and cruelty free. Fragrance Description: This shampoo has a clean citrus scent.