This guide is for anyone looking to achieve long-lasting, crease-free eyeshadow looks, especially those with oily eyelids who need a reliable base. The Urban Decay Eyeshadow Primer Potion (2ml travel size) delivers an award-winning formula that ensures your eye makeup stays put all day. While its compact size is perfect for on-the-go touch-ups, it's designed to provide ample product for numerous applications, making it a staple for both daily use and travel.
Award-Winning Formula: Recognized for its effectiveness in creating a flawless base for eyeshadow.
Crease-Free Finish: Specifically formulated to prevent eyeshadow from settling into creases, maintaining a smooth look.
All-Day Wear: Extends the longevity of your eyeshadow, keeping colors vibrant from morning to night.
Oil Control: Particularly beneficial for users with oily skin types, helping to absorb excess oil on the eyelids.
Nude Shade: Blends seamlessly into most skin tones, providing an invisible base for any eyeshadow color.
Travel-Friendly Size: The compact 2ml tube is perfect for portability and convenient application anywhere.
Significantly extends eyeshadow wear time
Effectively prevents eyeshadow creasing
Ideal for oily eyelids, controlling excess oil
Provides a smooth, even base for vibrant color application
Compact and convenient for travel or on-the-go use
Award-winning and trusted formula
Small size may require frequent repurchase for daily heavy users
Only one shade (nude) in this specific variant, limiting choice for a tinted base
Info needed: May not be suitable for extremely dry eyelids without additional hydration
Significantly extends eyeshadow wear time
Effectively prevents eyeshadow creasing
Ideal for oily eyelids, controlling excess oil
Provides a smooth, even base for vibrant color application
Compact and convenient for travel or on-the-go use
Award-winning and trusted formula
Small size may require frequent repurchase for daily heavy users
Only one shade (nude) in this specific variant, limiting choice for a tinted base
Info needed: May not be suitable for extremely dry eyelids without additional hydration
The Urban Decay Eyeshadow Primer Potion is designed to maximize the impact and longevity of your eye makeup. Its creamy, lightweight texture glides on smoothly, creating an invisible canvas that grips eyeshadow pigments without feeling heavy or sticky. For best results, apply a thin layer to clean, dry eyelids before any eyeshadow application. This primer helps eyeshadows appear more vibrant and prevents them from fading, smudging, or creasing, even in humid conditions or on oily skin. It's an essential step for complex eye looks or simply ensuring your daily eyeshadow lasts through a long day at work or an evening out.
Prep: Ensure your eyelids are clean and dry. Gently pat any excess oil if necessary.
Apply: Squeeze a tiny amount of Urban Decay Eyeshadow Primer Potion onto your fingertip or a clean brush. A small dot is usually sufficient for both eyelids.
Blend: Gently pat and blend a thin, even layer across your entire eyelid, from lash line to brow bone. Allow it to set for a few seconds (around 30-60 seconds) until it feels slightly tacky but not wet.
Makeup: Proceed with your eyeshadow application as usual.
This primer is compatible with virtually all types of powder and cream eyeshadows. Its nude base ensures it won't alter the color of your chosen shadows.
Store the tube upright in a cool, dry place away from direct sunlight to maintain product integrity.
Ensure the cap is tightly closed after each use to prevent drying out.
Avoid contaminating the applicator tip by not touching it directly to your eyelid. Squeeze product onto a clean surface or fingertip instead.